定价政策及售价变动

港股IPO招股书披露先例 · 247 家公司,256 项

定价政策及售价变动事项,一般指发行人产品或服务的定价模式与政策、政府定价或指导价约束,以及平均售价的波动、下行走势及其成因。招股书通常于概要、风险因素、业务及财务资料章节披露具体定价机制、售价变动情况及其对毛利率的影响,并将降价或低价销售解释为主动的竞争或获客策略、行业市况所致,或说明定价符合市场惯例,同时陈述成本管理、产品组合优化等应对措施及售价企稳回升的趋势。

2026-08-12Application Proof
苏州泽璟生物制药股份有限公司Suzhou Zelgen Biopharmaceuticals Co., Ltd.

纳入国家医保目录致产品售价大幅下调

Following the inclusion in the NRDL, our pricing was adjusted to align with the medical insurance reimbursement standards and subject to a two-year dynamic adjustment mechanism.

Business · 第 175 页

While NRDL inclusion generally involves a reduction in drug prices, we expect the resulting increase in sales volume to substantially offset the impact of such price reductions and continue to support the sustainable growth of our revenue and profitability.

Business · 第 175 页

Following its inclusion in the NRDL in January 2022, the retail price was reduced from RMB8,266 to RMB2,592 per box, while its sales volume increased significantly from approximately 28.6 thousand boxes in the second half of 2021 (following its launch in June 2021) to approximately 173.4 thousand boxes in 2022.

Business · 第 166 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-08-09Application Proof
深圳市远信储能技术股份有限公司RelyEZ Energy Storage Technology Co., Ltd.

平均售价因电芯降价及竞争策略下滑

The average selling price of both our large-scale and C&I ESS solutions with self-procured battery cells decreased in 2023, 2024 and 2025, as applicable, primarily because (i) we reflected the price decline of lithium-ion battery cells, one of the key raw materials of our ESS, in our pricing, and

Summary · 第 5 页

As a result, the decrease in our average selling price outpaced the reduction in raw material costs, which had a corresponding impact on our gross profit margins.

Summary · 第 5 页

The average selling price of sales of ESS products with self-procured battery cells decreased from RMB0.66 per Wh in 2023 to RMB0.42 per Wh in 2024, primarily due to the decline in lithium-ion battery cell prices, which were subsequently reflected in our pricing.

Summary · 第 5 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-08-07Application Proof
浙江浙能迈领绿航科技股份有限公司ZHEJIANG ENERGY MARINE ENVIRONMENTAL TECHNOLOGY CO., LTD

EGCS平均售价持续下降

From 2023 to 2025, revenue and average selling price of vessel exhaust gas emission control and cleaning systems decreased, primarily because, in response to changes in market conditions, we undertook more newbuild vessel projects and smaller-scale EGCS projects, which generally had lower contract values than retrofit projects.

Business · 第 130 页

The decrease in revenue is primarily because the decrease in average selling price more than offset the increase in sales volume.

Business · 第 130 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-08-04Application Proof
杭州云动智能汽车技术股份有限公司Hangzhou Yodosmart Automotive Technology Co., Ltd.

E-call等产品平均售价随规模化下降

Shipment volume of our E-call solutions increased significantly during the Track Record Period as more export-oriented vehicle programs entered mass production, while ASP decreased as the relevant products moved into larger-scale commercialization and the product mix changed.

Summary · 第 5 页

As the PRC automotive sector continues to evolve toward electrification, vehicle intelligence, software-defined vehicles and more centralized electrical and electronic architectures, OEMs are increasing demand for in-vehicle communication, E-call and related control functions, while also placing continuing pressure on suppliers in relation to pricing, delivery and technology iteration.

Financial Information · 第 202 页

For projects involving a higher degree of customization, new-function development or more intensive development collaboration, we generally seek to reflect the additional development costs and resources committed by us through the pricing of the relevant products over the expected commercial lifecycle of the project, taking into account factors such as expected order volume, program duration, technical complexity, customer requirements and target profitability.

Business · 第 142 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-07-31Application Proof
立景创新科技股份有限公司Luxvisions Innovation Technology Corp. Limited

采用需求驱动定价策略

We primarily follow demand-driven pricing strategy for products in consumer electronics, automotive electronics and smart office applications, taking into consideration downstream demand, prices of competitive products, operational efficiency, and yield rate, among others.

Financial Information · 第 217 页

We may face pressure to increase prices in case of increases in raw material prices or production costs or changes in competitive landscape.

Financial Information · 第 217 页

Pricing of the products is generally specified in statements of work or purchase orders, and may be adjusted upon mutual agreement.

Business · 第 148 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-07-30Application Proof
哈尔滨誉研堂中医门诊集团股份有限公司Harbin Yuyantang Traditional Chinese Medicine Outpatient Group Co., Ltd.

医疗服务采用市场化定价政策

Pursuant to the applicable PRC laws and regulations, including the ‘‘Notices on Issues Concerning the Implementation of Market-based Pricing for Medical Services of Non-Public Medical Institutions’’(《關於非公立醫療機構醫療服務實行市場調節價有關問題的通知》), private for-profit medical institutions and online healthcare platforms are entitled to autonomously determine the pricing for their healthcare services.

Business · 第 151 页

Our pricing strategy for each service or product follows a market-based model.

Business · 第 151 页

Our market-based pricing autonomy supports several strategic objectives: it (i) allows for localized pricing adjustments to align with regional economic conditions and patient demographics; (ii) facilitates the development of diversified service tiers and innovative treatment protocols; and (iii) enhances our ability to attract and retain skilled medical professionals through competitive compensation structures linked to service value.

Business · 第 152 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-07-28Application Proof
聚辰半导体股份有限公司Giantec Semiconductor Corporation

经销渠道按订单量下调平均售价的定价机制

We provide suggested selling prices to our distributors, but do not restrict their autonomy in determining the final selling price.

Business · 第 159 页

While lower average selling price through distributor channels may result in downward pressure on our pricing, the corresponding increase in sales volumes is expected to generate economies of scale in production and distribution, which may partially offset any adverse impact on gross margins.

Business · 第 159 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-07-24Application Proof
众安信科(深圳)股份有限公司Zhongan Information Technology (Shenzhen) Co., Ltd.

平均项目价值下降

During the Track Record Period, our sales volume (numbers of projects) increased from 132 to 206 and further to 323, and amounted to 246 for the five months ended May 31, 2026, while our average project value decreased from RMB1.7 million to RMB1.5 million and was RMB0.8 million for the five months ended May 31, 2026.

Business · 第 132 页

The decrease in average project value for the three years ended December 31, 2025 was primarily attributable to our customer base expansion, as newly onboarded customers typically commence collaboration with us on smaller projects.

Business · 第 132 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-07-22Application Proof
臻驱科技(上海)股份有限公司Leadrive Technology (SHANGHAI) Co., Ltd.

主要产品平均售价于往绩记录期间持续下降

The decrease in our average selling price from 2023 to 2025 was primarily driven by intensified competition in the NEV market, together with product-specific changes in configuration and sales mix across our major product lines.

Summary · 第 7 页

During the Track Record Period, our sales volume of single-motor controllers accounted for approximately 3.0%, 25.8%, 30.4% and 24.8% of the total motor controller sales volume in 2023, 2024, 2025 and the five months ended May 31, 2026, respectively.

Summary · 第 7 页

In 2024 and 2025, an increasing proportion of customers opted for PEBB solutions with relatively simpler structures and narrower functional scope for integration into their self-developed powertrain systems, resulting in a decline in our overall average selling price.

Summary · 第 7 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-07-22Application Proof
广西百菲乳业股份有限公司GUANGXI BAIFEI DAIRY CO., LTD.

市场化定价并参考政府部门原料奶参考价

We generally adopt a market-based pricing approach.

Business · 第 137 页

During the Track Record Period, the average selling prices of our major product categories remained relatively stable.

Business · 第 137 页

We maintain an internal standard price list for each of our products, which sets out the applicable settlement prices and selling prices for different sales channels, as well as the minimum retail prices for our products.

Business · 第 137 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-07-19Application Proof
奥动新能源股份有限公司Aulton New Energy Co., Ltd.

换电服务定价受电网指导价影响且费率下降

This pricing model comprises electricity charges and swapping service fees.

Business · 第 136 页

In Beijing, the guide price range was set between RMB0.89 to RMB1.75/kWh; and in Shanghai, the guide price range was set between RMB0.69 to RMB1.85/kWh.

Business · 第 136 页

Take Guangzhou as an example, the average battery-swap service fee that was charged per swap decreased from approximately RMB34 in 2023 to RMB30 in 2024, and further to RMB25 in 2025, and it decreased from RMB27 for the four months in 2025 to RMB23 for the same period in 2026.

Business · 第 140 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-07-14Application Proof
济南建邦金属材料股份有限公司Jinan Janbon Metallic Materials Co., Ltd.

成本加成定价致毛利率低且行业加价下调

For the years ended 31 December 2023, 2024, and 2025 and the five months ended 31 May 2025 and 2026, our gross profit margin was 3.9%, 3.3%, 4.7%, 2.8%, and 2.0%, and our net profit margin was 2.2%, 2.0%, 3.3%, 1.4%, and 1.4%, respectively.

Business · 第 158 页

For instance, according to Frost & Sullivan, the intensified competition in China's PV silver powder industry led to a general decline in mark-ups in the market in 2024, following which we also reduced our mark-ups.

Financial Information · 第 204 页

As such, while our business operates on relatively thin profit margins, this is primarily attributable to the impact of the silver price, rather than any operational inefficiencies or inherent risks in our business model.

Business · 第 158 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-07-14Application Proof
深圳市威兆半导体股份有限公司Shenzhen Vergiga Semiconductor Co., Ltd.

市场调价致毛利率由22.4%降至17.9%

For the years ended December 31, 2023, 2024, 2025 and the five months ended May 31, 2025 and 2026, our gross profit margin was 15.2%, 17.4%, 23.6%, 22.4% and 17.9%, respectively.

Financial Information · 第 184 页

In particular, our gross profit margin decreased from 22.4% in the five months ended May 31, 2025 to 17.9% in the five months ended May 31, 2026, primarily due to market-driven pricing adjustments.

Financial Information · 第 184 页

Our gross profit margin improved in 2025, primarily because of the increase in both the proportion and the gross profit margin of our WLCSP products, as a result of economies of scale driven by the ramp-up of our Zhuhai factory and cost optimization measures including technical upgrade and more favorable terms from suppliers.

Financial Information · 第 184 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-07-13Application Proof
杭州铂科电子股份有限公司Hangzhou BOCO Electronics Co., Ltd.

新业务线平均售价及毛利率波动较大

In general, when a business is in its nascent development stage, the average selling price of our products and its gross margin tend to experience significant fluctuations due to various reasons, including pricing strategy to gain market recognition, lower production utilization due to small-batch delivery, and the flexibility to provide customized products at small-batch and higher price.

Financial Information · 第 167 页

For example, our ESS Power Conversion and AI Computing Server Power Supply are experiencing similar trajectory, though at different stages.

Financial Information · 第 167 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-07-05Application Proof
新思考电机股份有限公司New Shicoh Motor Co., Ltd.

各类产品平均售价随产品组合波动

In 2025, the average selling price of our OIS motors decreased, which was primarily due to the change in product mix and a broader range of customers.

Business · 第 140 页

The average selling price of closed-loop motors decreased in the four months ended April 30, 2026 as compared with the four months ended April 30, 2025, which was primarily due to our pricing adjustments for certain closed-loop motor models, taking into account the higher sales-volume, long-term stable cooperation with key customers and prevailing market conditions.

Business · 第 141 页

In determining the pricing of our products, we adopt a market-oriented pricing principle and consider a range of factors, including production costs, target profit margins, prevailing market conditions and competitive dynamics, product complexity, target pricing from customers, among others.

Business · 第 146 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-07-03Application Proof
深圳宏芯宇电子股份有限公司HOSIN Global Electronics Co., Ltd.

按实时市场报价定价、无固定价格长期协议

We price our products based on real-time market quotations.

Business · 第 166 页

We typically do not enter into long-term agreements with fixed pricing with our customers.

Business · 第 166 页

During the Track Record Period, the average selling price of our memory products generally increased from 2023 to 2024, and excluding the impact of the Customer Supply Arrangement, such average selling price remained generally stable from 2024 to 2025 and increased significantly for the four months ended April 30, 2026 as compared with the corresponding period in 2025.

Financial Information · 第 226 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-30Application Proof

自然垄断监管下的受规管费率及费率上调

The majority of the Group’s revenue, approximately 58.3% in 2023, 59.5% in 2024 and 64.0% in 2025, is derived from freight and passenger transportation services that are subject to regulated tariffs in Kazakhstan.

Financial Information · 第 173 页

Regulated tariffs were historically subject to strict state regulation, which resulted in low tariff levels for transportation of core cargo categories such as coal, ferrous and non-ferrous ore and grain, at levels that did not permit full recovery of operating expenses.

Business · 第 145 页

In 2024, regulated tariffs increased by approximately 24% in aggregate. In 2025, regulated tariffs increased by approximately 28% in aggregate.

Business · 第 146 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-30Application Proof
成都欧林生物科技股份有限公司Chengdu Olymvax Biopharmaceuticals Inc.

二类疫苗招标定价,Hib及AC疫苗面临降价压力

Under the Vaccine Administration Law, Class II vaccine companies are required to follow reasonable pricing principles.

Business · 第 186 页

As Class II vaccines are ultimately paid by vaccinees, our pricing for such vaccines is primarily market-driven.

Business · 第 186 页

As a result, we have faced substantial challenges in securing orders at the district- and county-level CDCs where final procurement decisions are made; and (iii) the overall market demand for pediatric vaccines has experienced a downward trend in recent years, primarily due to the declining young population in China.

Business · 第 132 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-30Application Proof
上海森亿智慧信息科技股份有限公司Shanghai Synyi Intelligent Technology Co., Ltd.

按项目定制的中高区间定价政策

We price our products and solutions primarily at a medium-to-high range in the market to reflect the capability of our products, though we may strategically adjust the pricing of some of our solutions in the early stages of market entrance in certain regions to establish our footprint, and we may have regional price variations to cater to our broad base of clients.

Business · 第 161 页

Pricing is tailored to the solution’s complexity, such as the number of medical specialties, disease areas, and workflows integrated into the solution.

Business · 第 162 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-30Prospectus
珞石(山东)机器人集团股份有限公司ROKAE (SHANDONG) ROBOTICS GROUP INC.03752.HK

各类机器人平均售价持续下降

The ASP of our industrial robots decreased from RMB48.0 thousand per unit in 2023 to RMB41.0 thousand per unit in 2024 and further to RMB35.0 thousand per unit in 2025, while the ASP of our collaborative robots decreased from RMB47.0 thousand per unit in 2023 to RMB46.0 thousand per unit in 2024 and further to RMB38.0 thousand per unit in 2025, both primarily attributable to (1) intensified market competition in the robotics industry during the Track Record Period, according to CIC, which resulted in a general downward trend in pricing, (2) our continuous investment in research and development and the realization of economies of scale in our cost structure, which enabled us to steadily improve and maintain our gross profit margins, thereby allowing us to offer lower prices to enhance our market penetration and strengthen our position among key customers, and (3) changes in product mix across different models and specifications, as industrial robots inherently vary in pricing depending on technical parameters such as payload, reach and application requirements, and we recorded a higher proportion of sales of relatively lower-priced models during the Track Record Period.

Business · 第 130 页

This decrease was primarily driven by changes in product mix and commercialization stage.

Business · 第 130 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看

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