定价政策及售价变动

港股IPO招股书披露先例 · 247 家公司,256 项

定价政策及售价变动事项,一般指发行人产品或服务的定价模式与政策、政府定价或指导价约束,以及平均售价的波动、下行走势及其成因。招股书通常于概要、风险因素、业务及财务资料章节披露具体定价机制、售价变动情况及其对毛利率的影响,并将降价或低价销售解释为主动的竞争或获客策略、行业市况所致,或说明定价符合市场惯例,同时陈述成本管理、产品组合优化等应对措施及售价企稳回升的趋势。

2026-06-30Application Proof
山东省环能设计院股份有限公司Shandong Huanneng Design Institute Company Limited

设计服务参考政府指导价定价

For our construction design and consultancy services, our pricing is generally determined with reference to the guided prices promulgated by government authorities or national power grid companies.

Business · 第 128 页

For our EPC projects, we adopt a cost-plus pricing strategy.

Business · 第 128 页

We maintain open communication with customers regarding changes in material prices, logistics costs and exchange rates and negotiate pricing adjustments as needed.

Business · 第 128 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-29Application Proof
盛威时代科技股份有限公司Shengwei Times Technology Co., Ltd.

司机服务费占网约车收入84%至88%

During the Track Record Period, drivers' service fees accounted for 85.3%, 87.8%, 87.3%, 87.7% and 84.4% of our ride-hailing services revenue for the respective periods.

Financial Information · 第 229 页

In 2025, the gross profit margin of our ride-hailing services business recovered to 0.3% and the adjusted net loss narrowed, primarily because from the fourth quarter of 2025 we shifted our focus from scale expansion towards profitability improvement, optimizing our drivers' service fee.

Financial Information · 第 229 页

Going forward, we intend to improve the gross profit margin of our ride-hailing services business by growing order volume and GTV through our phased city development strategy and dynamically optimizing drivers' service fees, sustain gross profit contribution from our passenger transportation services and digitalization and business solutions businesses, and enhance operational efficiency across our business segments to achieve positive net cash from operating activities and net profit.

Summary · 第 5 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-29Prospectus
山东宝盖新材料科技股份有限公司Shandong Baogai New Materials Technology Co., Ltd.08090.HK

成本加成定价且部分产品平均售价下行

We generally adopt a cost-plus pricing model, where profit margins are adjusted based on factors, including but not limited to, (i) order volume and delivery schedule, (ii) market demand and customer recognition of our products; (iii) prevailing market prices of comparable trench covers in the market, (iv) procurement and production costs for the products, (v) logistics costs and other miscellaneous costs and expenses, and (vi) payment conditions.

Business · 第 168 页

During the Track Record Period, the average selling price of our cable trench covers and drainage trench covers experienced a downward trend, see "– Principal components of our results of operations – Revenue by product" in this section.

Financial Information · 第 220 页

Our profit margins and results of operations may be directly and materially affected by the selling pricing of our composite trench cover products which varied during the Track Record Period in line with our pricing policy.

Financial Information · 第 220 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-29Prospectus
浙江东方科脉电子股份有限公司DKE Holding Company Limited01770.HK

面对同业低价竞争采取价值竞争策略

We price our products based on various factors, including the costs of the materials, production costs, order volumes, financial goals, competition and the size of display modules.

Business · 第 158 页

Our Directors are of the view that such strategies did not have a material adverse impact on our business operations or financial performance during the Track Record Period and up to the Latest Practicable Date, primarily because: (i) our customers generally prioritise product stability, consistency, reliability and delivery capability over price alone, as evidenced by our customer retention rate reaching 82.9%, 95.7% and 98.2% in 2023, 2024 and 2025, respectively; (ii) we generally maintained a considerably higher gross profit margin during the Track Record Period compared to industry peers which adopted low-price strategies, while the selling prices of our products were generally in line with market prices according to CIC; and (iii) our competitive strengths in technology, product quality, production scale and customer service have enabled us to compete on the basis of overall value, as reflected in our prominent position in the global e-paper display industry.

Business · 第 158 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-29Prospectus
厦门瑞为信息技术股份有限公司Reconova Technologies Co., Ltd.07656.HK

智能门锁业务因价格竞争而收缩

The revenue and gross profit margin decline in the smart door lock segment was largely attributable to intensified market competition, particularly from smart lock suppliers offering lower-priced, similar, and undifferentiated products.

Business · 第 145 页

From 2023 to 2024, increased market competition, particularly from lower-priced products offered by competitors, led to a decline in both the sales volume and revenue of Smart Door Locks, which in turn further compressed gross profit margin during this period.

Business · 第 151 页

This strategic deprioritisation aimed to reallocate resources toward higher-margin and more scalable solutions within the intelligent commerce segment, such as intelligent business solution and intelligent park management solution, which offer higher technical complexity, stronger competitive advantages, and better long-term profitability, and are better aligned with the Company's long-term growth strategy.

Business · 第 145 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-29Prospectus
深圳基本半导体股份有限公司BASiC Semiconductor Co., Ltd.09971.HK

按产品线区分的定价策略

We employ a dynamic, market-driven pricing strategy that balances competitiveness with sustainable profitability.

Business · 第 174 页

Specifically, for our automotive-grade SiC power module products, our pricing strategy is forward-looking.

Business · 第 174 页

For our power semiconductor gate driver products, we primarily adopt a cost-plus pricing model and dynamically adjust expected product gross margins within a certain range based on our customers’ industry standing, expected order quantities and the technical complexity of the product.

Business · 第 174 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-26Prospectus
北京同仁堂医养投资股份有限公司Beijing Tong Ren Tang Healthcare Investment Co., Ltd.02667.HK

集采及零加成政策带来降价压力

All of our in-network medical institutions adhere to such policies on centralized procurement of decocting pieces, which may lead to reduction in prices of commonly-used decocting pieces and in turn the revenue and gross profit margin of our provision of TCM healthcare services.

Summary · 第 15 页

All of our in-network medical institutions adhere to such national policies on centralized procurement of TCM patent medicines, which caused downward pricing pressure on our commonly used medicines and could lead to reduced revenue and gross profit margin.

Summary · 第 15 页

Due to the changes in the reimbursement standard, sale of TCM formula granules declined.

Summary · 第 14 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-26Application Proof
深圳华大北斗科技股份有限公司Allystar Technology (Shenzhen) Co., Ltd.

市场渗透定价压低GNSS产品平均售价

This was primarily attributable to our market penetration strategy, under which we reduced the average selling price of our GNSS chips, modules and related solutions to drive sales scaling and capture market share, even though we also intensified internal efforts to reduce costs and enhance operational efficiency.

Business · 第 161 页

Our gross profit margin increased from 9.8% in 2024 to 11.1% in 2025, primarily because the revenue from the GNSS chips, modules and related solutions with higher gross profit margin as a percentage of the total revenue increased to 32.8% in 2025.

Business · 第 161 页

Finally, we structure tiered pricing models that reward higher volume commitments with more favorable terms.

Business · 第 177 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-26Application Proof
复星安特金(成都)生物制药股份有限公司Fosun Adgenvax (Chengdu) Biopharmaceutical Co., Ltd.

高量政府采购合同价格显著较低

For instance, during the Track Record Period, we entered into several high-volume government procurement contracts at prices significantly lower than those in other contracts as we considered these large-volume orders strategically advantageous for enhancing our competitive position and brand recognition, which were in line with the industry practice and had a material impact on our revenue and gross profit margin.

Financial Information · 第 178 页

We participate in provincial-level centralized bidding processes and determine our bid prices independently and in a reasonable manner prior to submission.

Business · 第 165 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-26Application Proof
浙江新瑞立汽配股份有限公司Zhejiang New SORL Auto Parts Co., Ltd.

成本加成与市场化相结合的差异化定价

We adopt a pricing strategy combining cost-plus pricing and market-based pricing.

Business · 第 116 页

From the customer perspective, large state-owned enterprise customers and long-term cooperative customers are generally offered volume-based discounted prices, while standard retail prices apply to small-scale customers.

Business · 第 116 页

To expand coverage and deepen penetration into regional public transport markets, we determine pricing for our joint ventures with public transport enterprises by taking multiple factors into consideration, including economic returns from the share of profits of joint ventures.

Business · 第 116 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-25Application Proof
维健国际控股集团有限公司WinHealth International Holding Group Company Limited

三项主要产品纳入国家集采带来降价压力

As of the Latest Practicable Date, the generic names of three of our major products have been included in the national centralized procurement catalog, namely Tamiflu® (oseltamivir phosphate capsules), Regpara® (cinacalcet hydrochloride tablet) and Coniel® (benidipine hydrochloride tablet).

Business · 第 165 页

However, leveraging the strong brand reputation of the product and our flexible multi-channel commercial model, we achieved sustained growth in both sales volume and profit contribution from Tamiflu®, resulting in a net positive impact on our financial performance.

Business · 第 165 页

Although provincial centralized procurement has led to periodic declines in sales volumes of certain products (such as Asmeton®), and upstream supplier strategy adjustments (such as supplier’s partial reallocation of Asmeton® resources) have exacerbated such fluctuations, we have mitigated these effects through channel optimization and out-of-hospital market expansion.

Business · 第 166 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-25Application Proof

成本加成定价并向主要客户支付返利

We generally set prices of our products on a cost-plus basis after taking into account a combination of factors, among other things, production factors such as cost of raw materials and other manufacturing costs, expected profit margins, type of product sold, product features, quality and production techniques involved, extent of customization (if any), and design, research and product development efforts involved; as well as market factors such as market trends and demand, target markets and customers and their purchasing power, business relationship with our customers (such as duration of business relationship and historical sales volume to such customers), and comparable product prices set by our competitors.

Business · 第 147 页

In line with industry practice, customers require us to participate in rebate arrangements as part of the overall commercial terms. Such rebate arrangements form an integral part of our pricing framework and are generally determined based on agreed criteria, including purchase volume and sales targets.

Business · 第 148 页

During the Track Record Period, our selling prices for our products remained relatively stable as we adopted a cost-plus pricing approach that factors in raw-material costs, processing costs and agreed margins with our customers.

Financial Information · 第 206 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-22Prospectus
江西生物制品研究所股份有限公司Jiangxi Institute of Biological Products Inc.06915.HK

VAT税率上调致2026年内销平均售价下降

Pursuant to the Announcement for VAT, effective from January 1, 2026, Human TAT became subject to a value-added tax rate of 13%, as compared to 3% previously.

Summary · 第 15 页

The average selling price of Human TAT for Domestic Sales in the first five months of 2026 decreased by a high-single-digit percentage as compared to the corresponding period in 2025, which in turn adversely affected the gross profit of our Human TAT business and our net profit for the year.

Summary · 第 15 页

The winning of bids of our Human TAT in the VBP schemes led to increased average selling prices of our Human TAT to distributors in Domestic Sales.

Business · 第 179 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-22Prospectus
浙江来福谐波传动股份有限公司Zhejiang Laifual Drive Co., Ltd.03952.HK

策略性价格调整致分部毛利率下滑

As a result, the gross profit margin of our harmonic reducers and other precision components declined from 29.9% in 2023 to 24.6% in 2025.

Financial Information · 第 212 页

We adopted such pricing strategies to facilitate customer acquisition, accelerate order volume growth and enhance our competitive positioning as the market entered a phase of rapid expansion.

Financial Information · 第 212 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-18Application Proof
石药创新制药股份有限公司CSPC Innovation Pharmaceutical Co., Ltd.

两票制执行与分销商合规监控

We require our distributors to strictly comply with the Two-Invoice System in China.

Business · 第 164 页

We have adopted a series of internal control measures to monitor the implementation of the Two-Invoice System in different areas to ensure our continuous compliance with relevant rules, regulations, and policies.

Business · 第 164 页

Our Directors confirm that during the Track Record Period and up to the Latest Practicable Date, we (i) had not been deemed by competent authorities to have violated or circumvented any law, regulations, rules or policies in relation to the Two-Invoice System, (ii) had not been disqualified from participating in public tendering processes in any province in China, (iii) had not been subject to any administrative fines or penalties by competent authorities in relation to the Two-Invoice System, and (iv) had not received any warning or notice from any competent authorities in any provinces in relation to our compliance with the Two-Invoice System.

Business · 第 165 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-18Application Proof
石药创新制药股份有限公司CSPC Innovation Pharmaceutical Co., Ltd.

咖啡因平均售价连年下滑拖累业绩

In 2023, 2024 and 2025, our average selling price of caffeine per kilogram was RMB93.0, RMB68.3 and RMB64.8, respectively.

Financial Information · 第 208 页

Our operating profit of caffeine products decreased by 42.2% from RMB622.3 million in 2023 to RMB359.7 million in 2024, and further decreased by 25.1% to RMB269.5 million in 2025.

Business · 第 184 页

During the Track Record Period, revenue generated from our caffeine products declined primarily due to a decrease in the average selling price of our caffeine products, due to industry-wide supply and demand imbalance.

Business · 第 187 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-18Application Proof
石药创新制药股份有限公司CSPC Innovation Pharmaceutical Co., Ltd.

药品纳入医保目录引致降价压力

However, this may also lead to a decrease in the price of our products in certain provinces due to the transparent, multi-party negotiation mechanism for pricing.

Business · 第 165 页

NRDL inclusion enhanced its affordability, drove market adoption, and led to a significant increase in its sales volume, which effectively offset the impact of the price reduction.

Business · 第 188 页

Overall, we believe that during the Track Record Period, the overall benefits of our drugs being included in the NRDL, provincial, or local medical insurance catalogs far outweighed the associated pricing pressure, and we believe these benefits will continue to contribute to our business growth in the foreseeable future.

Financial Information · 第 207 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-18Prospectus
北京海光芯正科技股份有限公司Crealights Technology Co., Ltd.01191.HK

JDM模式毛利率偏低因大客户议价及定价较低

The relatively low gross profit margin under our JDM model in 2025 was primarily attributable to our current customer mix, as we mainly serve large-scale domestic downstream customers under the JDM model, which generally involves lower pricing.

Business · 第 142 页

As we increasingly derived revenue under the JDM model during the Track Record Period, our gross profit margins were significantly influenced by the JDM model’s performance, which fluctuates depending on our collaboration dynamics with respective customers, including large domestic customers with strong bargaining power.

Financial Information · 第 213 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-17Application Proof
聚慧食品科技有限公司Juhui Food Technology Co., Ltd

复合调味品平均售价持续下降

During the Track Record Period, the average selling price of the compound seasonings we sold was RMB21.6/kg in 2023, RMB21.2/kg in 2024 and RMB20.0/kg in 2025, and RMB20.4/kg in the three months ended March 31, 2025 and RMB19.4/kg in the three months ended March 31, 2026.

Financial Information · 第 164 页

The decline in average selling price in 2025 was mainly attributable to intensified market competition in the compound seasoning industry.

Financial Information · 第 164 页

Looking ahead, we expect sales volume to continue its growth trajectory, while average selling prices are expected to remain relatively stable, as we focus on maintaining customer relationships, supporting market expansion and optimizing gross profit performance.

Financial Information · 第 164 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看
2026-06-17Application Proof
巴奴国际控股有限公司BANU INTERNATIONAL HOLDING LTD

人均消费由150元降至139元

Our average spending per customer decreased from 2023 to 2024 and further to 2025, primarily attributable to our strategic adjustment of product mix and pricing, which was implemented to attract a broader customer base and enhance our competitiveness amid evolving market trends.

Business · 第 137 页

Overall | 150 | 142 | 139

Business · 第 136 页
公司的解释、律师意见及原文页码定位:在 Matters 中查看

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